Last Updated: September 28th 2026.
This Privacy Policy describes how Alex Payetta, Ritualle, and related entities (“Company,” “we,” “us,” or “our”) collect, use, and protect personal information obtained through this website and our offerings.
By using this website or engaging with our services, you consent to the practices described in this Privacy Policy.
1. INFORMATION WE COLLECT
Personal Information
We may collect personal information that you voluntarily provide, including your name, email address, billing details (processed through third-party payment processors), and any information you submit through forms, applications, or communications with us.
Service-Related Access
In connection with certain services, you may voluntarily provide us access to third-party tools, accounts, or platforms. Any such access is provided solely at your discretion and may be revoked by you at any time through the applicable third-party service.
We do not request or store login credentials outside of the access you choose to grant.
Information Collected Automatically
When you visit this website or our checkout pages, or interact with us on Instagram, we and the services we use collect information automatically, as described in Section 4.
2. HOW WE USE YOUR INFORMATION
We use your information to:
We do not sell or rent your personal information for money. We do use advertising and analytics tools that let Meta and Google collect information, as described in Section 4, and some privacy laws may treat that as a sale or “sharing.”
3. LIMITED USE OF CLIENT-PROVIDED ACCESS
If you voluntarily grant access to third-party tools or platforms:
4. COOKIES, ANALYTICS & ADVERTISING
Cookies and pixels
We use cookies, pixels, and similar tools on this website and on our checkout pages, including the Meta Pixel and Google Analytics. These tools let third parties, including Meta and Google, collect information about your visit, such as the pages you view, actions you take (like signing up or buying), and your device and browser. When you fill out a form, some of these tools may also collect contact details such as your email address, which can identify you. This information may be sent from your browser and from the systems of services we use, such as our checkout provider.
Third parties, including Meta, may use cookies, web beacons, and similar tools to collect or receive information from this website and elsewhere on the internet, and use that information to provide measurement services and to target and deliver ads. We use it to understand how our website is used, measure how our ads perform, and show our ads on sites and apps such as Facebook and Instagram, including to people who have visited our website. Meta and Google also use this information under their own privacy policies.
Email lists and advertising
We may share your email address with advertising platforms such as Meta. Before we upload it, your email address is hashed, which turns it into a scrambled code. The platform uses that code to match it to people who already use its services. We do this to:
Instagram
If you interact with us on Instagram, for example by commenting on a post and receiving a direct message from us, we may use that interaction to show you our ads on Facebook and Instagram.
Your choices
5. EMAIL COMMUNICATIONS
If you provide your email address, we may send you communications related to our offerings, updates, or content we believe may be relevant to you.
You may unsubscribe at any time using the link provided in our emails. We do not sell or rent our email list for money. We may share email addresses in hashed form with advertising platforms, as described in Section 4.
6. PAYMENT PROCESSING
Payments are processed through secure third-party payment providers. We do not store or have access to your full payment details.
7. DATA SECURITY
We take reasonable administrative and technical measures to protect your information. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.
We are not responsible for security practices of third-party platforms you choose to use.
8. CONFIDENTIALITY
While we treat client information with care, information shared through this website, email, or other platforms is not considered legally privileged or confidential.
9. COACHING & EDUCATIONAL DISCLAIMER
We do not provide financial, legal, tax, or medical advice. Any information or guidance provided is educational in nature. You are responsible for your decisions and outcomes.
10. DATA RETENTION
We retain personal information only as long as necessary to fulfill the purposes outlined in this Privacy Policy or to comply with legal obligations.
11. YOUR RIGHTS (CALIFORNIA RESIDENTS)
If you are a California resident, you may have rights under applicable privacy laws, including the right to request access to or deletion of your personal information. Requests may be submitted using the contact information below.
California law may treat giving personal information to advertising platforms for targeted advertising as a “sale” or “sharing.” You may opt out of this by emailing us at the address below, and we will remove you from the lists we upload to advertising platforms. To limit what cookies and pixels collect, use the choices in Section 4.
12. POLICY CHANGES
We may update this Privacy Policy from time to time. Updates will be posted on this page, and continued use of the website constitutes acceptance of the revised policy.
13. CONTACT INFORMATION
For questions regarding this Privacy Policy, contact:
[email protected]
This Privacy Policy describes how Alex Payetta, Ritualle, and related entities (“Company,” “we,” “us,” or “our”) collect, use, and protect personal information obtained through this website and our offerings.
By using this website or engaging with our services, you consent to the practices described in this Privacy Policy.
1. INFORMATION WE COLLECT
Personal Information
We may collect personal information that you voluntarily provide, including your name, email address, billing details (processed through third-party payment processors), and any information you submit through forms, applications, or communications with us.
Service-Related Access
In connection with certain services, you may voluntarily provide us access to third-party tools, accounts, or platforms. Any such access is provided solely at your discretion and may be revoked by you at any time through the applicable third-party service.
We do not request or store login credentials outside of the access you choose to grant.
Information Collected Automatically
When you visit this website or our checkout pages, or interact with us on Instagram, we and the services we use collect information automatically, as described in Section 4.
2. HOW WE USE YOUR INFORMATION
We use your information to:
- Deliver products, services, and coaching you request
- Communicate regarding your account or services
- Provide support and implementation assistance
- Improve our offerings and website performance
- Show you relevant ads and measure how our ads perform
- Comply with legal and contractual obligations
We do not sell or rent your personal information for money. We do use advertising and analytics tools that let Meta and Google collect information, as described in Section 4, and some privacy laws may treat that as a sale or “sharing.”
3. LIMITED USE OF CLIENT-PROVIDED ACCESS
If you voluntarily grant access to third-party tools or platforms:
- Access is used only to deliver the agreed-upon service
- We do not independently verify, extract, or retain data beyond what is reasonably necessary
- We do not use such data for marketing, research, or unrelated purposes
- You may revoke access at any time
4. COOKIES, ANALYTICS & ADVERTISING
Cookies and pixels
We use cookies, pixels, and similar tools on this website and on our checkout pages, including the Meta Pixel and Google Analytics. These tools let third parties, including Meta and Google, collect information about your visit, such as the pages you view, actions you take (like signing up or buying), and your device and browser. When you fill out a form, some of these tools may also collect contact details such as your email address, which can identify you. This information may be sent from your browser and from the systems of services we use, such as our checkout provider.
Third parties, including Meta, may use cookies, web beacons, and similar tools to collect or receive information from this website and elsewhere on the internet, and use that information to provide measurement services and to target and deliver ads. We use it to understand how our website is used, measure how our ads perform, and show our ads on sites and apps such as Facebook and Instagram, including to people who have visited our website. Meta and Google also use this information under their own privacy policies.
Email lists and advertising
We may share your email address with advertising platforms such as Meta. Before we upload it, your email address is hashed, which turns it into a scrambled code. The platform uses that code to match it to people who already use its services. We do this to:
- Show our ads to people who are already subscribers or customers, sometimes grouped by things like which quiz result they received
- Keep customers from seeing ads for products they have already bought
- Find new people who are similar to our existing subscribers (sometimes called “lookalike audiences”)
If you interact with us on Instagram, for example by commenting on a post and receiving a direct message from us, we may use that interaction to show you our ads on Facebook and Instagram.
Your choices
- You can block or delete cookies through your browser settings.
- You can opt out of interest-based ads from many companies at www.aboutads.info/choices (in the EU, www.youronlinechoices.eu).
- You can manage the ads you see on Facebook and Instagram in your Meta account’s ad preferences.
- You can learn how Google uses this information at policies.google.com/technologies/partner-sites, and opt out of Google Analytics at tools.google.com/dlpage/gaoptout.
- You can ask us to remove you from the lists we upload to advertising platforms by emailing [email protected]. We will remove you and leave you out of future uploads.
5. EMAIL COMMUNICATIONS
If you provide your email address, we may send you communications related to our offerings, updates, or content we believe may be relevant to you.
You may unsubscribe at any time using the link provided in our emails. We do not sell or rent our email list for money. We may share email addresses in hashed form with advertising platforms, as described in Section 4.
6. PAYMENT PROCESSING
Payments are processed through secure third-party payment providers. We do not store or have access to your full payment details.
7. DATA SECURITY
We take reasonable administrative and technical measures to protect your information. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.
We are not responsible for security practices of third-party platforms you choose to use.
8. CONFIDENTIALITY
While we treat client information with care, information shared through this website, email, or other platforms is not considered legally privileged or confidential.
9. COACHING & EDUCATIONAL DISCLAIMER
We do not provide financial, legal, tax, or medical advice. Any information or guidance provided is educational in nature. You are responsible for your decisions and outcomes.
10. DATA RETENTION
We retain personal information only as long as necessary to fulfill the purposes outlined in this Privacy Policy or to comply with legal obligations.
11. YOUR RIGHTS (CALIFORNIA RESIDENTS)
If you are a California resident, you may have rights under applicable privacy laws, including the right to request access to or deletion of your personal information. Requests may be submitted using the contact information below.
California law may treat giving personal information to advertising platforms for targeted advertising as a “sale” or “sharing.” You may opt out of this by emailing us at the address below, and we will remove you from the lists we upload to advertising platforms. To limit what cookies and pixels collect, use the choices in Section 4.
12. POLICY CHANGES
We may update this Privacy Policy from time to time. Updates will be posted on this page, and continued use of the website constitutes acceptance of the revised policy.
13. CONTACT INFORMATION
For questions regarding this Privacy Policy, contact:
[email protected]
