Watching your huge dreams slip away while you're stuck in survival mode…
Your physical health continues to deteriorate from chronic stress…
Strained relationships with the people who matter most…
Lost income from missed opportunities and poor decisions...
What's another year of this worth to you?
By the time you sit down to actually work, you already feel behind and the day has *barely* started.
It's 7:15am. You hit snooze three times before you dragged yourself out of bed.
You're brushing your teeth while mentally running through the day.
You're already stressed and you haven't even left the bathroom.
Tasks take twice as long because your brain is elsewhere.
You lose thirty minutes to an Instagram "doom scroll" just to numb the overwhelm.
The same three tasks move from today’s to-do list to tomorrow’s... for the third week in a row.
By 8 PM, you’re too drained for a real conversation, so you just zone out in front of a screen.
here's what's happening when you wake up in reaction mode:
Nothing changes until you change how you start.
Right now, you’re chasing your day.
I want to teach you how to lead it.
"I now have at least 10 hours weekly of pure creative flow, the kind I thought was gone forever."
I KNOW, I KNOW! I can feel the eye-roll from here, but hear me out.
This isn’t a "5 AM Club" speech or a 2-hour meditation requirement. This is quick, effective, and built on nervous system and habit science. Plus? YOU ONLY NEED 10 MINUTES A DAY!
The solution? A morning routine.
The solution?
A morning routine.
It's 8 PM and you have energy. You're present for your family. You're not doom-scrolling just to decompress.
That task you've been moving from day to day? You finally do it and it feels so good to have it done.
You're not yelling at your kids while brushing your hair. You have a few minutes of calm before the chaos starts.
You wake up without dread. You know exactly how to start your day, and it takes 10 minutes.
imagine a tuesday where...
"The nervous system tools were a revelation. My strategic decision-making is sharper and my team more engaged."
Wake Up Different changes how you start and end your day, then gives you the structure to keep it that way.
The 28-Day Operating System for Your Life
introducing:
The 28-Day core program
Short daily videos (under 5 min) that walk you through one concept or one practice at a time.
Each day builds on the last, so by Day 28 you have a full morning and evening system that is realistic to your life.
01
Baseline Week
Before you build anything, you spend a week getting your body out of stress mode. When you're constantly stressed, your body is addicted to the cortisol.
This is the step everyone skips and why most routines don't stick. When your baseline is calm instead of reactive, everything you build on top of it actually lasts.
02
The Consistency Difference
A diagnosis for exactly what you need in order to stick to a routine based on how you respond to expectations.
Also includes the steps to stay consistent before the build-out even starts.
03
The Morning Stack:
Regulate → Clarify → Energize
Most morning routines fail because they start with output before your brain is actually online. This sequence fixes that.
You'll learn exactly why the order matters, how to build a version that takes as little as 10 minutes, and you'll feel the difference in your energy and focus before the week is over.
04
The Evening Stack:
Prepare → Release → Calm
Bad mornings are usually a night-before problem. This sequence closes out the day so your brain stops running in the background, releases the tension your body has been holding all day, and signals that it's safe to fully power down. You'll fall asleep faster, sleep deeper, and wake up actually rested. This is the cure for wired-but-tired.
05
Your Regulation Toolkit
Fast, in-the-moment reset tools that make sure bad moments don't turn into bad days. Each one takes 60 seconds or less and works to manage anxiety, interrupt ruminating thoughts, de-escalate rising emotions, or pull you out of a low mood.
This is the cure to that one email ruining your entire day.
06
The Wake Up Different Workbook
Your daily companion for the full 28 days.
Prompts, reflections, and exercises for each lesson that are straightforward, simple, and genuinely something you'll want to do.
07
The Habit Tracker
A personal dashboard to track your sleep and wake times, routines, and consistency.
Designed to help you notice patterns and make adjustments, and includes an undated version so you can keep using it long after Day 28.
08
The 10-Minute Reset Ritual
Your built-in re-entry plan for when life derails you.
This is how you get back without feeling guilty or abandoning it all together. We have multiple protections for the perfectionists out there.
09
Mastery Library
The Mastery Library is where you can access speciality information based on your needs. After the core program, you'll have access to an expanding library of targeted lessons covering things like eating for sustained energy, managing anxiety long-term, preparing your system for high-stakes situations, navigating unexpected life chaos, cycle syncing your schedule, optimizing your sleep environment, and more.
10
Designed just for women
Built for full, messy lives
Takes just 10 minutes a day
the mastery library
Because "real life" isn't one-size-fits-all. Get targeted, bite-sized support for things like:
→ Cycle Syncing: How to adjust your energy when your hormones shift.
→ The ADHD Brain: Strategies for when focus feels impossible.
→ Modern Parenthood: How to maintain a routine when the kids are up at 2 AM.
→ Anxiety & Overwhelm: Tools for when the "mental load" feels too heavy. & Much More
bonus:
I don't want your money.
I want your success story.
Try It for 45 Days. If it doesn’t change how you feel, you don’t pay.
Your Investment: $97
"I used to be completely fried by 3pm. Now I actually have energy after the kids go to bed?? Like, energy to have a conversation with my husband instead of staring at my phone. I didn't think that was possible anymore."
"My new morning routine is LIFE CHANGING. I don't know why I didn't start this earlier. It's so easy and I'm finally showing up to work feeling put together & not like a mess. Added benefit? My dog is so much happier now that he's getting regular walks!"
By day 28 you’ll have adjusted and refined your routine so it fits your real life. This isn't something you try to do.. it's how you operate. You wake up different.
step 03:
Make It Automatic
Build 10-minute morning and evening routines that actually stick because you’ve actually done the foundational work FIRST.
step 02:
Layer Strategic Structure
Learn to recognize when you're spiraling and reset in minutes. This is how you stop losing hours to brain fog and reactivity.
step 01:
Rebuild your foundation
Real Results From Women Like You
"When I first heard about Wake Up Different, my gut reaction was 'NOPE. I cannot add one more thing.' I was so tired, the idea of a 28-day program felt overwhelming. What convinced me was starting with a micro-habit taking less than 5 minutes. That tiny act was the first promise I'd kept to myself in months. It created momentum for everything else. If you feel too overwhelmed to start, this system is for you."
Megan B., Nurse Practitioner & Mom
Melissa R., CFO
"I used to walk into meetings feeling depleted and defensive. The nervous system tools were a revelation. Now I don't just feel prepared; I have a sense of calm. My strategic decision-making is sharper, my team more engaged. This changed how I show up every single day."
Roxanne S., Creative Director
"For over a year, I felt my creative spark dying. These routines were key. I stopped living in constant overwhelm. Now I have at least 10 hours weekly of pure creative flow, the kind I thought was gone forever. That energy let me develop our agency's award-winning Q2 campaign."
You may have tried routines before and they didn’t stick.
That’s because most routines assume you already have the focus and energy to follow them. Using willpower on an overwhelmed brain is like trying to program a computer while the building is on fire.
Unsurprisingly, it doesn’t go well.
Wake Up Different doesn't start with a to-do list. It starts by putting out the fire. When your body feels safe, consistency becomes easy (or, easier 🙂).
(when other routines failed)
WHY THIS WORKS
You can't fail this, because the restart is built in.
You have a career. You get sick. Maybe you have kids.
Life doesn’t always cooperate.
This system is built like a rubber band, it’s designed to stretch when life gets messy.
I’ve included a specific "Back on Track" tool for those weeks when everything goes sideways.
It’s not about being perfect for 28 days; it's about having the tools to come back to the plan the moment you realize you’ve drifted.
actually built for real life.
This Is For You If:
You're tired of functioning on stress alone
You're ready to understand how your biology impacts your focus
You're committed to 10 minutes daily
This Is Not For You If:
You're looking for a quick fix
You believe stress is required for success
You think you can’t find 5 minutes a day to watch a video
I built this protocol for the woman who doesn't have an hour to spare, but is ready to finally stop surviving her life and start leading it.
P.S. I didn’t build this just because I’m a coach. I built it because I’m a mom who was tired of being tired.
If you’re waiting for the "perfect" time to start, remember: there is no such thing as a perfect Tuesday. There’s only a Tuesday where you decide to wake up different.
I’m a strategist with three kids and a business.
I’m not a "wellness guru" living in a vacuum.
For over a decade, I was the one Fortune 500 companies called to find their "invisible" inefficiencies. My job was to design high-performance systems and make massive operations run like clockwork. I lived for the data, the structure, and the strategy.
But while I was busy optimizing billion-dollar workflows, my own life was a mess. I was successful on paper but I was actually completely miserable. I spent my days in a state of constant reaction, putting out fires for everyone else while my own health sat on the back burner.
So, I did what I do best: I treated my burnout like a business problem. Wake Up Different is the system I wish I had. I took everything I knew about operational strategy and fused it with the science of habit change. I built this because I needed a system that worked in the middle of a chaotic Tuesday, not just on a perfect Sunday.
About Alex
"WELL. IT WORKED. I'M A MORNING PERSON. I don't know how you did it, but I'm LOVING waking up early. I feel like a completely new woman. I don't understand how 30 minutes in the morning can shift my life so much, but I'm a believer now!! The amount I get done in the morning now? It's like I'm adding 3 hours to my day. It's insane. I'm so much more productive, but I'm also more energized which I wouldn't have expected from getting up earlier."
Julie F., Stay At Home Mom
"I don't know how you did it, but I'm LOVING waking up early."
frequently asked questions
You can close this page and wait for the "right time" to start.
Or you can decide that tomorrow morning looks different.
Let's change how you wake up and watch your whole day follow.
"WELL. IT WORKED. I'M A MORNING PERSON. I don't know how you did it, but I'm LOVING waking up early. I feel like a completely new woman. I don't understand how 30 minutes in the morning can shift my life so much, but I'm a believer now!! The amount I get done in the morning now? It's like I'm adding 3 hours to my day. It's insane. I'm so much more productive, but I'm also more energized which I wouldn't have expected from getting up earlier."